01
The creator relationship
OMG Media handled the creator-side Betr relationship and code setup for TG Fantasy Football.
02
Why the dashboard matters
TGFF received a dedicated TrackBetr home base instead of relying on manual email updates.
03
What lives there
The dashboard is designed to centralize performance, earnings, resources and partnership updates.
04
The operating principle
Creators are more likely to stay engaged when they can see what is happening without chasing an agency for every update.