Case Studies
Evidence-backed work across creator acquisition, sponsorships, affiliate programs, product integrations and media partnerships.
15+ creators onboarded. Then we built the system to manage them.
How OMG Media onboarded 15+ sports creators and publishers into Betr and built TrackBetr to manage creator performance, earnings, payouts, resources and retention.
From breakout creator growth to a five-figure monthly sponsorship.
How OMG Media helped turn Julian Gulchuk's fast-growing audience into a long-term five-figure monthly sponsorship relationship.
$100K+ in creator earnings across Rainbet activations.
OMG Media creator programs generated $100K+ in historical creator earnings across Rainbet activations, including SoySauce Sports and Julian Gulchuk.
One creator opportunity became a broader agency relationship.
How OMG Media originated a Dean Phillips sponsorship opportunity and expanded it into a broader strategic relationship with TSP Talent and its 400+ creator roster.
Turning a sports publisher relationship into multi-channel brand inventory.
How OMG Media structured RotoBaller media inventory for brands across editorial, web, email, app, social, community, video and radio.
From creator interest to a custom Betr CPA and live promo code.
How OMG Media qualified Pivot Picks for Betr, negotiated a higher creator CPA and coordinated code activation for a sports betting audience.
A creator partnership that required product and API coordination.
How OMG Media coordinated a Betr partner-key and NFL data-access issue so BoomBust Fantasy could proceed with a live integration.
A paid sports creator test managed from brief to approved asset.
How OMG Media coordinated a paid Betr creator test, approved visual requirements and creator support for Packers Point.
Reopening an old lead into a serious monthly brand conversation.
How OMG Media reopened a creator relationship, qualified Matt Johnson for Betr and secured a direct brand introduction for a potential monthly partnership.
Turning a 10.9M-view baseball page into a current brand opportunity.
How OMG Media re-engaged Doyle Media, collected fresh analytics and positioned a 10.9M-view baseball audience for a flat plus CPA Betr partnership.
Giving a fantasy-football creator a dedicated operating home for Betr.
How OMG Media onboarded TG Fantasy Football into its Betr creator operating system with a dedicated TrackBetr dashboard.
A creator partnership designed around transparency, not scattered emails.
How OMG Media gave Your Triple F a private TrackBetr dashboard to centralize its Betr affiliate partnership.