Operator Guide

A promo code is only useful if attribution stays clean.

Creator codes look simple to the audience, but the backend needs rules for ownership, qualification and reporting.

Make codes creator-specific

Shared or historically used codes can make attribution harder to isolate.

Using both can improve attribution depending on the platform's rules.

A signup, deposit, purchase or active customer may each mean something different.

The creator should not discover a broken link after content is live.

Code changes and historical activity should be documented.

OMG Media works across creator sourcing, commercial structure, affiliate programs, media relationships and activation operations.